As of 2018, Apple has taken over 50% of the smartwatch industry and seems they will maintain their leading position for many years to come with no slowing down in sight.
Data shows that Samsung owns 13.7% of the market, while Fitbit follows close behind at 12.7%. Global smartwatch sales hit 18 million units sold during the fourth quarter of 2018 (an annual increase of 56%).
Your Apple Watch is a great accessory to any occasion. The only downfall? That you're stuck with the same colored Apple Watch. Over time, that color can get boring, or it may not match so well with your outfit of the day.
What's the best solution to that problem?